Senior Living Magazine

British Columbia – Victoria – Saanich

Corporation

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Corporation

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Publishing a high-end, glossy lifestyle magazine for the 50+ in British Columbia. Now printing 43,000 magazines monthly serving over 120,000 readers.
Information based website: www.seniorlivingmag.com receiving 10,000 unique visitors monthly.
Launching 2012 - "Senior Living on Location" program bringing magazine articles to television.
Country of Ownership: Canada
Year Established: 2004
Exporting: No
Primary Industry (NAICS): 511120 - Periodical Publishers
Primary Business Activity: Manufacturer / Processor / Producer
Total Sales ($CDN): $500,000 to $999,999
Number of Employees: 10

Services:
Magazines and books for the 50+

Technology:
Web press printer to produce glossy 8.5" x 11" glossy magazine.

Sector:
Unique Applications: With a full year marketing comitment, we utilize mult-media streams in bundled packaging to assure massive exposure to our readership. We establish our clients as go-to professionals in their fields of expertise with "Ask A Pro" articles, advertising in the magazine and online, and features spots.
Key / Major Clients: Amica Mature Lifestyles
Amnesty International
Avenir Group
Barclay's Fine Custom Jewellers
BC Housing
BCAA
Berwick Retirment Communities
Blue Bird Cabs
CAGP - Vancouver Island Roundtable
Canadian Red Cross
CIBC Wood Gundy
Cridge Centre for the Family
Desjardins Financial
Enabled Financial Solutions
Greater Victoria Public Library
Hayworth Communities
Horne Coupar
Investors Group
Kenneth Walton Law Group
Levmatic Sleep Systems
Macquarie Wealth
Medichair
Merit Travel
North Island Wildlife Recovery Association
Revera Inc.
Saanich Peninsula Hospital Foundation
SAS Comfort Shoes
Sidney Senior Care
Sunrise Senior Living
Victoria Symphony Orchestra
War Amps
ZLC - Financial Group
Success Stories: Our readership consists of some of the most well-heeled consumers in North America. People over 50 hold over 80 percent of the wealth.
Through advertising, our clients generate new business and inform our readers of social policy changes.
Testimonial: "We have no doubt about the support that we are getting from you and your magazine. We received 12 phone calls right after the first [business profile] appeared and made a couple of sales. We will be in touch soon about [another business profile]. Thanks for everything..."
Sherry and Jack Yaeck - Hot Health Systems
We started our advertising in the Senior Living magazine in June 2010 and we were amazed at the impact it had on our business! We were getting calls immediately from the first day the magazine was in circulation. Barry Risto and all the staff were extremely helpful and supportive with our advertisement, business profile and our "Ask A Pro" web editorials. I was especially impressed with the professionalism of this magazine. Barry and his staff really know what they are doing in terms of effective advertising and they truly care about the success of any business advertising in their magazine.
Susan Kae Veale - Simply Cremations, Sidney BC
€œMathieu is very knowledge about the preferences of our client base. His recommendations have proven to be "in the money" consistently with respect to marketing communications to the 75+ crowd. Our relationship has developed to the point where I consider Mathieu's opinion when making a print media buying decision.€? Miky Fleming/Hayworth Communities February 16, 2011
Top qualities: Great Results, Personable, Expert
€œI have worked with Mathieu on several occasions on a variety of projects. He was great to work with and creative without creating expense. He knew what I needed to be "heard" by the reading audience and kept my cost reasonable. He is an excellent advisor and his advice is worth taking.He is well respected in the community.
Joy McKerr/LifeStyle Changes Inc.€? February 14, 2011
Top qualities: Personable, Expert, Creative

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Profile ID: LFCA-COD-O-974

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