Quebec – Montreal – Saint-Laurent
Corporation
www.lbcconsult.com
Quebec
Montreal
Saint-Laurent
Corporation
active
Operating name: LBC Consulting Services
LBC Consulting Services is a federally-incorporated Canadian company founded in 1981. The Company is today owned by its Senior Partners, Steve Letovsky, Doug Bennett, and Michael Granshaw.
Immediately following its incorporation in 1981, the Company joined forces with another young consulting firm. During the 1980€™s and early 1990€™s, the resulting joint venture operated as the Zimmar Consulting Partnership and specialized in helping European clients, particularly those from the Nordic countries, to enter the North American market. During this period, Zimmar Consulting grew from a 2 man business providing marketing research services, to a 14 person organization offering a full range of management consulting services to the international business community. However, by the early 1990€™s, the cohesiveness of the original joint venture was beginning to suffer under the strain of unremitting international travel and the constant need to find new consulting assignments to sustain the organization. Finally, in 1994, it was decided to abrogate the joint venture and the Zimmar Consulting Partnership effectively became L.B.C. International Consulting Services. Today, all of the Company€™s international consulting work is carried out under the L.B.C. International Consulting Services banner.
During the same year, a new Partner joined the firm with a view to providing marketing research services to local Canadian firms. In time, as the Company began to realize more and more successes in its home market, it began offering additional consulting services that it had previously only provided to international clients.
Currently, the Company provides a full range of professional services consisting of marketing research, strategy, and implementation assistance to international and local clients alike. Together, L.B.C Consulting Services and L.B.C. International Consulting Services have worked with nearly 500 clients large and small, across nearly every industry sector.
I. Situation Analysis - Diagnostic
II. Market research - Industrial or Consumer
III. Strategic Planning - Business Plans
IV. Implementation Phase Assistance
A. Marketing Plans
B. Distributor Search
C. Mergers/Acquisitions/Strategic Alliances/Investment
A partial listing of clients can be provided upon request.
Country of Ownership: Canada
Year Established: 1981
Exporting: Yes
Primary Industry (NAICS): 541611 - Administrative Management and General Management Consulting Services
Alternate Industries (NAICS): 541910 - Marketing Research and Public Opinion Polling
Primary Business Activity: Services
Total Sales ($CDN): $200,000 to $499,999
Export Sales ($CDN): $100,000 to $199,999
Number of Employees: 4
Services:
Consulting services
Technology:
Expert in use of SPSS for marketing research tabulation and
analysis
Bennett Douglas
Granshaw Michael
Letovsky Steve
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