Ontario – Toronto GTA – Markham
Corporation
www.centtric.com
Ontario
Toronto GTA
Markham
Corporation
active
Centtric's primary business is fulfillment of complex, customized time-critical information or product for our clients. This is provided as an integral part of our fully integrated, customer centtric response management solutions. We handle orders or requests for information through their complete lifecycle. Centtric enables you to link all of your systems and processes with our powerful web-enabled systems and execution capabilities, to facilitate all of your response management needs including response generation, response acceptance, a centraliszed database, fulfillment systems and web-enabled workflow.
Country of Ownership: Canada
Year Established: 1993
Exporting: Yes
Primary Industry (NAICS): 518210 - Data Processing, Hosting, and Related Services
Alternate Industries (NAICS): 454111 - Internet Shopping
541860 - Direct Mail Advertising
Primary Business Activity: Services
Number of Employees: 35
Services:
Fulfillment/data processing/warehousing/contact centre/lettershop
Sector:
Unique Applications: Fully Integrated Insurance Relationship Management Solutions
Centtric Marketing Systems provides fully integrated, web-enabled insurance relationship management solutions that are built on Domino technology with a DB2 backend. Our solutions are delivered on-site or hosted by our ASP division.
Our solutions include: Self-service insurance applications on the web
Fully scripted outbound telemarketing applications for multiple contact centres, with remote verification and recording
Inbound contact centre sales and customer service
Automated application assessment
Instant issue of policies/certificates to qualified applicants
Workflow of cases to underwriting and paramedical services
Integration with payment processing
Workflow from payment processing to fulfillment
Automated up sell and cross-sell
Automated selling processes to mine customer databases
Workflow of all communications to fulfillment
Document version control and management
Centtric also provides the fulfillment of complex, customized policies, certificates and other insurance communications pieces using our powerful print on demand and fulfillment systems.
Key / Major Clients: We service the challenging needs of a diverse cross-section of large and not-so-large businesses in a wide variety of industries. Many of our clients are in the top 5 in their respective industries.
Banking
Insurance
Building materials
Technology
Photography - imaging
Automotive
Pharmaceutical
Telecommunications
Energy services
Cataloguing
Retail
Publishing
Tourism
Chemicals
Industrial gases
Success Stories: Welcome Packages with Personalized Booklets
The Situation
You are launching a new service to consumers and you are competing against the best-known name in the business - literally a household name. Your service is better, your price is better, and you offer more features - lots more features. But those features are your problem! Customers can pick and choose the features they want.
You need to provide easy instructions on using those features, in a convenient and accessible format.
And there are over 13,000 possible combinations of features! What to do?
The Challenges
You could pre-print instruction booklets, listing every feature. But in your business, things change fast. Any small change, and thousands of booklets are obsolete! That's costly - wasteful.
You need to minimize distribution costs, so ring binders or folios are out - they would be too bulky - expensive to mail.
You could print leaflets, one for each feature, but it would not look good, and your customer could easily lose them. Impressions count, and you want your material to be a "keeper".
The Solution
The solution? Customized booklets by Centtric. Each booklet is customized to the customer... that makes it a keeper...and we print only the selected features - that makes it simple to use. But what about cost?
The Result
The costs ended up being less - substantially less - than the cost of pre-printing user guides... Obsolescense is no longer a problem, and the customer receives a package with greater intrinsic value, because it's both personalized and customized!
So you gain both flexibility - you can change or add features at any time - and a cost effective solution.
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