J W Comm Inc.

Quebec – Quebec City – Québec

Corporation

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Corporation

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Geocoding, market segmentation and geodemographic analysis of
The Gazette (Montreal newspaper, 350 000 copies circulation)
clientele. Resulted in targeting potential subscriber markets.
Subscription were increased significantly.
Geocoding, segmentation, targeting and analysis of current and
potential English language literacy and technical and vocational
education clientele in Québec's Secondary and Collegial
education system. Work carried out for the Minister of
education, Québec. Resulted in region specific marketing
strategies for literacy, technical and vocational programs.
Country of Ownership: Canada
Year Established: 1996
Exporting: Yes
Primary Industry (NAICS): 541619 - Other Management Consulting Services
Primary Business Activity: Services
Total Sales ($CDN): $100,000 to $199,999
Export Sales ($CDN): $1 to $99,999
Number of Employees: 3

Services:
Market targeting, geomarketing, Geomarketing

Technology:
J W COMM INC. uses ArcView GIS software in conjunction with
statistical software and client supplied data to define
clientele profiles, estimate market potential, market saturation
and market reach. J W COMM INC. has up to date computer
equipment and software for geocoding and map and report
production. It has developed a cost effective procedure to
analyse current and future consumer and business to business
markets. J W COMM INC. has created strategic business
partnerships with GIS experts ESRI Canada and NALTAL SCA (El
Salvador. It has also developed a network of experienced
professional consultants in fields related to the development of
geodemographic solutions in marketing.

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Profile ID: LFCA-COD-O-28117

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