Nova Scotia – Halifax – Halifax
Corporation
www.marketpursuits.com
Nova Scotia
Halifax
Halifax
Corporation
active
Operating name: Market Pursuits Inc.
We are a Business Development firm serving Atlantic Canada.
We help businesses: - find new markets
- get funding
- cut costs
Our experienced consultants will help you with your market analysis, marketing plans, business plans, process re-design and funding proposals.
Your organization will benefit from one-on-one consulting, team facilitation, professional development training for your management team, or leave it all to us to develop and implement.
Country of Ownership: Canada
Exporting: No
Primary Industry (NAICS): 541619 - Other Management Consulting Services
Alternate Industries (NAICS): 541690 - Other Scientific and Technical Consulting Services
541910 - Marketing Research and Public Opinion Polling
611430 - Professional and Management Development Training
Primary Business Activity: Services
Services:
Business development consulting, Business plan, Marketing plan, Strategy development, Business process design
Sector:
Key / Major Clients: Business Development Bank of Canada (BDC), HR Pros, and GWA Training Brokers. The principal consultant, Bonnie O'Toole, had a 14 year employment history with Bell Aliant as a Senior Business Planner and Strategist in the departments of Marketing, Customer Experience, Contact Centres, and Service Delivery.
Success Stories: Our principal consultant facilitates the Marketing Booster Program in Nova Scotia for the BDC which encompasses in-class training, a marketing diagnostic, and one on one consulting to improve the marketing success of small businesses.
An actionable Marketing Plan was created for an emerging business to help a small business grow 120% year over year.
A comprehensive funding proposal was created to apply for government (DFAIT) export development support.
Testimonial: Testimonials from students who have taken marketing training: "Ms. O' Toole has a great capacity to show students at workshops how to see the different angles of a specific topic. Her charm, excellent communication skills and knowledge makes a perfect combination to follow as an example when she is teaching marketing. It is very important in our days to consider the different disciplines working together as the only effective tool to target our goal in a very precise way. I strongly recommend Ms. Bonnie O'Toole as the professional trainer you should hire for meeting your company goals."
Marcel Nazabal Amores
Marketing Director and General Coordinator
CeltFest Cuba
"In February 2011, I attended the Build-A-Plan Marketing Workshop facilitated by Bonnie O€™Toole. I found Bonnie to be extremely knowledgeable and professional, both as a subject matter expert and as a facilitator. As a business owner and a facilitator myself, I found Bonnie's "hands-on-keyboard" approach and small class size made for a super-productive use of my time and I found the workshop immensely valuable. One of the elements I admired most was how Bonnie made the workshop exercises practical and relevant to MY business. Again, I found this workshop to be extremely valuable and have no hesitation at all in recommending Bonnie€™s services as a trainer and a marketing expert."
Rob Robichaud, CSS
Griffin Safety Services
International Capital Projects: DFAIT INC funding support for EduTourism development in Cuba.
The principal consultant, Bonnie O'Toole, is pursuing a diploma and certification (C.I.T.P.) in International Trade through the Atlantic Canada World Trade Centre; funding sponsored by Nova Scotia Business Inc. (NSBI).
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Profile ID: LFCA-COD-O-19484