Ontario – Ottawa – Gloucester
Corporation
www.targetinsight.ca
Ontario
Ottawa
Gloucester
Corporation
active
Irene Crosby, Principal of Target Insight, is an experienced marketing communications consultant. Services include strategy development, planning and hands-on execution of marketing communications activities, and copy writing. Irene works with CEOs, VPs and marketing managers to develop and execute communications plans that resonate with target audiences, engage customers, and drive business. Her 20 years of experience span high tech, life sciences, education, health care, insurance, financial services, and the public sector. Irene is adept at managing projects and keeping clients up-to-date every step of the way – no surprises. You and your customers deserve insightful communications. Please visit www.targetinsight.ca for more information.
Country of Ownership: Canada
Year Established: 2006
Exporting: No
Primary Industry (NAICS): 541619 - Other Management Consulting Services
Alternate Industries (NAICS): 541510 - Computer Systems Design and Related Services
541690 - Other Scientific and Technical Consulting Services
541899 - All Other Services Related to Advertising
561410 - Document Preparation Services
Primary Business Activity: Services
Services:
Marketing communications services
Technology:
For over 20 years, Irene Crosby, Principal of Target Insight, has worked with CEOs, VPs and marketing managers to develop and execute marketing communications plans that resonate with target audiences, engage customers, and drive business. As a consultant, Irene provides the following services: marekting communications strategy development, planning and hands-on execution of marketing communications activities, as well as copy writing.
Sector:
Key / Major Clients: AutoSkill International Inc.
Bridgewater Systems
Circumference Technology Services, Inc.
CommuniCare Therapy
DataKinetics
Demsis
Eftia OSS Solutions
International Association of Business Communicators (IABC)
Greater Toronto Area Contact Centre (GTACC) Association
KYUBE
MapleWorks Technologies
Maverick Volleyball
MDS Nordion
Micronutrient Initiative
Mitel Networks
National Capital Commission (NCC)
Objectworld Communications Corp.
PIKA Technologies
Playground Planners
Pronexus
SAP Canada
SAVOIRNET
ServiceMaster Clean of Ottawa
Sophos
Taske Technology
Yangaroo
Testimonial: €œIrene was a very valuable resource to Data Kinetics where we completely relaunched a sleepy 30 year old company in a market where ascertaining the value and key marketing messages where not easy given the timelines that she had. Irene's organization and thought to details allowed us to exceed our expectations and launch not only in North America but Europe. I would recommend her to anyone.€? €”Allan Zander, Chief Executive Officer, DataKinetics
"It's very easy to work with Irene Crosby, Target Insight. So far I have outsourced two projects to her. In both cases Irene has listened to my requirements, dug a little deeper by asking the right questions, and then submitted final deliverables that were on the mark€”and on schedule." €”Tamra Benjamin, Director Marketing and External Communications, MDS Nordion
"I can€™t tell you how much help it was for me to know that you were managing our inaugural roadshow€”taking care of everything from setting the theme to coaching the sales team to managing the telemarketers. I€™m pleased that 98% of participants stated that the presentations were worth their time, and that the ROI far exceeded our expectations. This reflects the incredible effort that you put into planning and executing the event. It has been an absolute pleasure working with you." €”Sue Koch, Vice President of Marketing, AutoSkill International Inc.
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Profile ID: LFCA-COD-O-11462