British Columbia – Kelowna – Kelowna
Corporation
www.zesto.com
British Columbia
Kelowna
Kelowna
Corporation
active
In the fall of 1994 I developed a new food product, called Zesto!
I have since launched a manufacturing company to package,
distribute and import powdered citrus peel product. I was between
businesses when I was diagnosed with Multiple Sclerosis in 1986.
The disease affected the use of my hands. I am an avid cook
and it became very frustrating trying to grate citrus peel for my
recipes. At the time it occured to me that I probably wasn't the
only person who couldn't or didn't want to grate the peel by
hand, so I set out to find a more convenient form. That is when
my Zesto journey began. My goal was to find a genuine substitute
that would have the same great taste and nutritional value as
freshly grated Zest.
It would be impossible to wrap up the whole story in the space
alloted, however I do have a wonderful website
http://www.zesto.com where all of the details can be found.
My Zesto! logo and slogan `NO MORE GRATED KNUCKLES` are both
registered trademarks in Canada and registration in the U.S is in
progress. I am member of the Canadian Coucil of Grocery
Distributors and In May 1997 Zesto has been officially
registered in the GRAND PRIX NEW PRODUCTS AWARDS. I have recently
received inquiries from all over the world about supplying Zesto
in bulk quanties. I have limited knowledge in the area of export
so I am seeking to find a joint venture partner who could offer
both financial and experienced support. I hope someone will be
able to offer some guidance. I am confident, having completed 4
years of research, that the potential for growth both in Canada
and internationally is virtually unlimited, providing an adequate
and agressive marketing plan is implemented. At the present time
there is no competition, however I firmly believe that time is of
the essence. The grocery industry is massive and often omplicated
by a tremendous amount of red tape and the competition is fierce.
Country of Ownership: Canada
Year Established: 1994
Exporting: Yes
Primary Industry (NAICS): 413190 - Other Specialty-Line Food Wholesaler-Distributors
Primary Business Activity: Trading House / Wholesaler / Agent and Distributor
Total Sales ($CDN): $1 to $99,999
Number of Employees: 4
Products:
Zesto! citrus spices
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